Do You Really Understand What Your Business Model Is?

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Do You Really Understand What Your Business Model Is?

BY FAISAL HOQUE | July 12, 2013

Before we can build even the most basic financial model, we have to first make some important assumptions (which industry to compete in, who the customers are, etc.) that preclude the unbiased, big picture that is integral to our purposes. When I use the term “business model,” I mean something different from both the cocktail napkin one-liner and the financial model in disguise. In my view, a business model is a big picture that captures a snapshot of the enterprise and communicates direction and goals to all stakeholders. Read the full article @FastCompany.

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